Media & Advertising Industry News
Jun 08, 2025 | Philippe Dominois
China’s Media Rebate Scandal Widens
Major arrests, secret deals, and a growing investigation. Discover what China’s media rebate scandal could mean for...
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Media & Advertising Industry News
May 07, 2025 | Philippe Dominois
WPP Media: The Good, the Bad, and the Ugly for Advertisers
WPP rebrands GroupM as WPP Media. Discover what this means for advertisers, and the good, the bad, and the ugly of this...
Media & Advertising Industry News
Apr 29, 2025 | Philippe Dominois
Google's U-turn Leaves Advertisers in Limbo
Google’s decision to keep third-party cookies changes the game again. Discover what smart advertisers should do next to...
Media & Advertising Industry News
Apr 24, 2025 | Philippe Dominois
Key Takeaways from COMvergence's 2024 Agency Acquisitions Report
Discover key shifts from COMvergence’s 2024 Marcom acquisitions study, helping advertisers navigate a rapidly evolving...
Meet Dan Wright, our new Digital Media Manager, joining Abintus from Ebiquity with deep expertise in digital media and...
Marketing & Media Channels
Feb 14, 2025 | Alberto Mezzalira
Is Retail Media the Advertising Revolution Brands Need?
Retail media is transforming advertising by helping brands reach high-intent shoppers with precision. Explore key...
Company News
Jan 18, 2025 | Philippe Dominois
Why Advertisers Are Choosing Abintus over Traditional Media Consultancies
Our clients spoke, and the 2024 survey results are in - find out what makes Abintus the trusted choice in media...
Media & Advertising Industry News
Nov 28, 2024 | Philippe Dominois
Key Insights from the WFA 2025 Media Budgets Survey
Curious about 2025’s key media trends? Learn how top global brands are responding to challenges and opportunities in...
NEW CLIENT: We’re thrilled to welcome Bitpanda as a new member of the Abintus family!
Learn how sustainable media practices can improve campaign performance and environmental impact. Tips from industry...
Discover what needs to happen after a media agency pitch to build a long-lasting, effective partnership with your new...
Media Auditing
Sep 18, 2024 | Philippe Dominois
Why Your Media Audit Falls Short Without Triangulation
Confident in your current media audit? Learn how triangulation uncovers flaws in outdated methods, revealing hidden...
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