Media & Advertising Industry News
Jun 08, 2025 | Philippe Dominois
China’s Media Rebate Scandal Widens
Major arrests, secret deals, and a growing investigation. Discover what China’s media rebate scandal could mean for...
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Media & Advertising Industry News
May 07, 2025 | Philippe Dominois
WPP Media: The Good, the Bad, and the Ugly for Advertisers
WPP rebrands GroupM as WPP Media. Discover what this means for advertisers, and the good, the bad, and the ugly of this...
Media & Advertising Industry News
Apr 29, 2025 | Philippe Dominois
Google's U-turn Leaves Advertisers in Limbo
Google’s decision to keep third-party cookies changes the game again. Discover what smart advertisers should do next to...
Media & Advertising Industry News
Apr 24, 2025 | Philippe Dominois
Key Takeaways from COMvergence's 2024 Agency Acquisitions Report
Discover key shifts from COMvergence’s 2024 Marcom acquisitions study, helping advertisers navigate a rapidly evolving...
Media & Advertising Industry News
Nov 28, 2024 | Philippe Dominois
Key Insights from the WFA 2025 Media Budgets Survey
Curious about 2025’s key media trends? Learn how top global brands are responding to challenges and opportunities in...
Media & Advertising Industry News
Aug 21, 2024 | Philippe Dominois
The Future of Programmatic: Key Insights from WARC's 2024 Report
The latest WARC report reveals programmatic's shortcomings. Is programmatic failing advertisers? Explore key challenges...
Media & Advertising Industry News
May 14, 2024 | Philippe Dominois
Principal Media Study: Key Findings and Abintus Recommendations
The ANA report reveals the risks of principal media for advertisers. We examine the findings and propose Holistic Media...
Media & Advertising Industry News
Dec 05, 2023 | Philippe Dominois
Programmatic Study: Key Findings and Abintus Recommendations
Discover crucial takeaways from the ANA Programmatic Media Study. Optimise your digital ad investments with our expert...
Media & Advertising Industry News
Jul 19, 2023 | Philippe Dominois
Global Media Landscape: Insights from the latest COMvergence report
Explore Abintus's analysis of COMvergence's latest Global Billings Report, unveiling key media trends, digital shifts,...
Media & Advertising Industry News
Mar 31, 2021 | Philippe Dominois
A New Media Law in Greece and Its Impossible Impact on the Advertising Market
Greece’s new media law is creating a ton of confusion among advertisers, media agencies, auditors and other industry...
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