WHY USE POST-PITCH GOVERNANCE?
To ensure your agency will deliver on their pitch commitments
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Identify Shortfalls Early
Don’t wait until year-end to discover missed commitments. Monthly or quarterly monitoring helps identify potential shortfalls while there’s still time to act.
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Enable Corrective Actions
Give your agency timely, objective feedback so it can address performance gaps and get back on track before annual commitments are missed.
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Keep Everyone Aligned
Shared dashboards give advertisers and agencies a consistent view of performance, progress and priorities, reducing surprises and unnecessary disputes.
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Deliver Real Value
The goal isn’t to collect penalties for missed commitments. It is to ensure the savings, improvements and outcomes negotiated with your agency actually materialise.
HOW WE HELP
By Implementing the right governance for your agency partnership.
Media Performance Tracking
Ongoing monitoring of media buying performance, quality KPIs and agreed benchmarks. Monthly or quarterly tracking helps identify potential shortfalls early, enabling corrective action throughout the year.
Agency Commitments Verification
Independent verification of commercial, operational and strategic commitments negotiated during the pitch. We monitor progress throughout the year to help ensure those promises become measurable results.
PRF / PRIP Scheme Management
Management and validation of performance-related fee (PRF) or Performance Related Incentive Program (PRIP) , and calculating the correct agency bonus or malus due.
Contract Compliance Monitoring
Regular monitoring of contractual obligations, financial arrangements and transparency requirements. We identify discrepancies early, allowing issues to be addressed before they become recurring problems.
Agency Governance & Performance Reviews
Structured performance reviews, KPI scorecards, issue escalation and recommendations for continuous improvement.
MMM-ready weekly media data
Collection, cleansing and preparation of your media data for your Marketing Mix Modelling (MMM) needs.
Great brands we work with
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RESULTS
Commitments delivered. Value realised.
Traditional annual audits can identify missed commitments when it’s already too late to correct them. Our ongoing monitoring identifies potential shortfalls early, giving your agency the opportunity to take corrective action and get back on track.
Through shared dashboards and regular performance reviews, advertisers and agencies stay aligned on progress against commitments. The result? Fewer year-end surprises, stronger accountability and a better chance of delivering the savings and improvements originally negotiated.
