Media Management Resources
Stay up-to-date with the world of advertising media and read our best practice thought leadership to help you improve your media management skills.

Media Auditing
Apr 13, 2022 | Philippe Dominois
How to use a media pricing audit to benchmark the competitiveness of your media prices
In this post, we’ll outline why media pricing audits are becoming increasingly popular, what they entail, and the steps...

Media Agency Contract
Apr 05, 2022 | Philippe Dominois
Media auditing: 20 Key Questions To Assess Your Media Agency Contract
In this post, we’ll outline 20 critical questions for any challenger brand to ask of its media agency as it negotiates...

Media Accountability
Mar 07, 2022 | Philippe Dominois
Why a financial media audit is key to ensuring full media accountability
A financial media audit looks at the granular detail of your media spend and helps you gain full media accountability....

Media Transparency
Feb 21, 2022 | Philippe Dominois
How to improve your media transparency with a media performance review
In this blog, we’ll cover why media transparency is a major challenge and how a media performance review can help you...

Media Auditing
Feb 16, 2022 | Philippe Dominois
The advertiser's guide to choosing a media auditor in 2023
A media audit should deliver so much more than reassurance around pricing. But what attributes do you need to look for...

Media Efficiency
Jan 24, 2022 | Philippe Dominois
Why you need to conduct a holistic assessment of your media performance
In this blog, we look at why a holistic approach to media management is key to delivering ROI on media spend.

Media Agency Contract
Dec 14, 2021 | Philippe Dominois
How To Know If Your Media Agency Contract Is Any Good?
The core of a transparent and successful relationship between an advertiser and its media agency is a well-thought-out...

Media Agency Pitch
Dec 02, 2021 | Philippe Dominois
The Do's and Don'ts of Media Agency Pitch Management
We are creating the ‘Media Agency Pitch Process’ course. We call it the IKEA of media pitch management. The six and...

Media Agency Contract
Nov 17, 2021 | Philippe Dominois
Let Your Media Agency Contract Do The Talking!
I found out there is a strong correlation between the quality of my clients' media agency contract and their overall...
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