Media Management Resources

Abintus surveyed 12 media agencies on sustainable media practices. The findings reveal significant gaps between agency...

AI search is already eating your Paid Search clicks. Learn what GEO is, why it is going paid, and what to do before...

Thinking of running a media pitch alone? See why leading advertisers rely on specialist consultants.

Strong media governance starts with people. Discover how training helps advertisers reduce agency dependency and...

Abintus brings a new independent option to the Italian media consulting market, giving local advertisers an alternative...

Abintus can now help advertisers cut CO2 emissions across media and improve media responsibility.

Meet Nick Murray, our new Account Director, joining Abintus from Sky and Ebiquity with deep expertise in media and...

Find out what the 'Advertising Who Cares' movement revealed about fixing our industry.

IPA report by Les Binet and Peter Field warns advertisers against chasing short-term results.

Latest IAS report shows social media ads fail fast when suitability is overlooked.

Discover how AI is reshaping media buying, measurement, and agency partnerships, and what advertisers must do to ensure...

Not all pitch consultants are equal. Learn what ISBA’s latest report reveals and how to secure transparency in your...