She has extensive experience with more than 14 years within the Media industry. She has worked on both Agency and the Advertiser side and has a deep understanding of Media contribution to the business.
In her opinion, all media decisions should be made based on a data-driven approach using many MarTech tools and analytics. Elina strongly believes that there is always room for optimization, possibilities to boost performance, increase effectiveness and decrease costs by using customized template development and implementation, change of Strategic/Tactical approach, or negotiating better conditions.
Now that she is part of the Abintus team, she will be working on servicing our clients and delivering our products and services.
Elina Key Responsibilities
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Coordination of global, regional and local media agency pitches and media agency contract renegotiations
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Manage and deliver media auditing reports
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Deliver outstanding analytical projects for our clients based on excellent data analysis and interpretation
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Improve our media investment and media performance tracking capabilities using the latest technologies
Please give her a warm welcome and stay tuned for updates on each of these features!
Fun Facts About Elina
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When Elina laughs, she can't breathe.
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She enjoys swimming in a frozen lake.
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Elina knows how to milk a cow.
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When she is not dealing with numbers, her hobby is to make flower arrangements.
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She has a dimple on her left cheek. According to statistics, around 20-30% of the world's population has dimples, making Elina quite rare.
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She can negotiate agreements but can't get her daughters to make their beds.
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She can imitate the sound of a dove.
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She has excellent visualization skills.
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Elina has bad IT karma.
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She is modest till it comes to the professional area.
Quote From Abintus
"I am delighted to welcome Elina to our team. I had the opportunity to work with Elina when I was working on the advertiser side. She has outstanding media expertise and experience, and such a great attitude and works ethic. I am convinced she is going to be a fantastic addition to our team." Philippe Dominois, Co-Founder and CEO Abintus
Quote From Elina
"I am privileged to become a part of such a professional and great team as Abintus. It will be a new chapter for me as a Consultant, and I certainly hope my knowledge, experience and skills will be beneficial to all Abintus clients. I am eager to be acquainted with you all and start filling my responsibilities contributing to the growth of business and provide best-in-class solutions for our clients". Elina Bukovska, International Media Director @ Abintus
Elina LinkedIn Profile
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